Life to the Full

Every week we dive deep into growth strategy, relationship building, and becoming the kind of founder that creates impact as a force for good.

Is It a Problem or Is It Your Problem

Published: Fri, 08/02/24

Updated: Fri, 08/02/24

Last week I wrote about what was my most tumultuous event of the summer of '23, with the loss of my Uncle. If you missed it you can get caught up…

Wear Out Don’t Rust Out

Published: Fri, 07/26/24

Updated: Fri, 07/26/24

The image you see is the last photo I have with my Uncle Neil. It is a selfie taken at the top of a mountain bluff, just prior to starting our descent…

The importance of timing it right

Published: Fri, 07/05/24

Updated: Fri, 07/05/24

Written by: Brad PedersenAs a founder have you ever had an idea that just was mistimed?You see a void in the market, you assess it for possibilities…

The buckets are a problem

Published: Fri, 06/21/24

Updated: Fri, 06/21/24

Written by: Vijay KrishnanMe: “Honey, where did all these buckets come from? I swear they must be mating while we’re out of the house.”My wife: “I…

The last thing you see before you fall

Published: Fri, 06/14/24

Updated: Fri, 06/14/24

Written by: Brad PedersenSuddenly, a record year in business that should have resulted in significant profits turned into red ink. This became the…

What’s love got to do with it? (everything!)

Published: Fri, 06/07/24

Updated: Fri, 06/07/24

Written by: Vijay KrishnanIn the first decade of my career (in brand marketing), I don’t ever recall asking myself this question: “what’s love got to…

THE FAME GAME (part 1)

Published: Fri, 05/31/24

Updated: Fri, 05/31/24

Written by: Vijay Krishnan“So and so’s cat has a tik tok channel with 100,000 followers” was part of a conversation overheard at my dinner table one…

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